As times change and businesses evolve, you may wonder if your website needs a refresh or a complete redesign. Understanding the difference can save you time and money.
A website refresh focuses on updating specific elements while keeping the overall structure intact. This might include refreshing non-structural elements like graphics, revising content, and enhancing usability. It’s a cost-effective way to revitalize your online presence, ensuring necessary improvements to stay current with design trends and user expectations.
In contrast, a complete redesign is a more comprehensive approach. This involves reworking the entire site—from fundamental layout or architecture, to navigation, and functionality—to better align with your current business needs. A redesign is ideal for organizations seeking a substantial transformation—looking to breathe new life into your online presence.
Assessing your goals and the current performance of your site will help you determine the right approach. If you need a quick upgrade, a refresh might be all you need. However, if your website feels outdated or isn’t serving your business effectively, a full redesign could be the way to go.
Simply Effective Web Design can guide you through this decision. Call 403-257-7047 to schedule a consultation and find the right solution for your online presence!
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