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SIMPLY EFFECTIVE WEB DESIGN

Simply Effective Web Design

The Business of Blogging: Why you need a business blog and how to get started

“…your website contains static information. Now, that’s information that hardly ever changes. For example, you’re not really going to change your About Us page that often. You’re not going to think of a new product description every month for the same exact product. So, in a way, those pieces of information become a bit stale over time to your regular customers. So, what can you do? Offer them new content on your blog.”

This week’s article outlines 10 great tips about what blogs can do for your business.

  1. Having a blog means gaining a better customer base
  2. Blogs nurture loyalty
  3. Your blog can lead to long-term interest
  4. Blogs can even prompt your target audience to do something
  5. You can use your blog to resolve PR issues fast
  6. Search engines + blogs = a match made in heaven
  7. You can also build trust with your blog
  8. Your blog can have a positive effect on your brand’s image
  9. Your blog will allow you to enhance your customer service
  10. Blogs lead to a sales boost

For more details read the full article here https://bit.ly/2QTVFxo

Courtesy of Richard Larson in Blogs & Podcasts Business Sponsored Writing/Content
for SiteProNews

Our latest launch

Congrats to our client, Halcyon Fitwear at www.halcyonfitwear.com. We’ve been hard at it for the past few months and the website’s now launched. Our client loves the fresh, trendy look and is ready to move forward in their exciting endeavour. It’s been a pleasure working with Halcyon and we wish them every success. Click the image to go to the live site.
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If you have an idea or concept for a new site or to freshen up your old one, get in touch at 403-257-7047. We look forward to working with you!

Web Design Elements That Add Credibility to Your Website

The following 10 web design elements can help you add credibility to your website and improve brand image.

  1. Make it easy for your website visitors to contact you.
  2. Make your website content relevant and customized for your target audiences.
  3. Use simple and easy-to-understand language.
  4. Double check the content for spelling mistakes.
  5. Create a separate “About Us” web page to introduce your team.
  6. Make your return and refund policies easily visible.
  7. Provide detailed product and services descriptions.
  8. Clearly show your prices.
  9. Include your product reviews and client feedback.
  10. Integrate your social media accounts.

Read more https://bit.ly/2QmsXVg

Courtesy of Mike Hutson in Web Design Web Development for SiteProNews

The Business of Video Marketing

“…if given a choice between video or text-based marketing, more than two in three people would prefer watching a clip than reading about a product. …”

More and more companies are using videos to grow their businesses. Videos can be used for many different reasons from building awareness around their company and it’s culture, to be seen by and attract more ideal customers, to conveying why what they offer is different from what competitors offer, to creating explainer videos discussing tips for using the company’s most popular products.

If you’d like to discuss how video marketing could be a benefit to your online marketing strategy, contact us at 403-257-7047 for more information.

https://bit.ly/2O2r0jB

Another new site launch coming real soon

We’re busy working on our next website design for our client, ULTRA 515K THAILAND. Here’s a sneak peek at the design concept for the Home page. Check our Blog or Facebook page again soon to visit the live site.

If you have an idea or concept for a new website give us a call at 403-257-7047. We’re here to help you bring your ideas to life!

WordPress 4.9.6 is now available

Taking good care of the back end of your site can have a big impact on site performance and is critical to keeping your site secure. If you’d rather spend your time running your business and attracting new clients rather than spending your time on site maintenance, we can help!

https://wordpress.org/news/2018/05/wordpress-4-9-6-privacy-and-maintenance-release/

Give us a shout today to discuss our monthly WordPress site maintenance package. It will give you some peace of mind to know that your updates are all done for you.