Small Business Branding: What Colour Says About Your Business

Colour has a deep and often subconscious effect on our behavior. How you use color in your business can affect the success or failure of your business. In the article below the author describes the following about the qualities of colour:

Red – Often considered exciting, attention-grabbing, warm, and connected to love, anger, life, and comfort.
Yellow – Seen as adventurous, evoking happiness, enthusiasm, youth, and travel.
Green – Of course, this color is connected to money, but it’s also known for its connection to balance, health, sustainability, and knowledge.
Blue – The color of honesty, high quality, competence, trust, reliability, and integrity.
Pink – This color evokes love, compassion, romance, gentleness, and sophistication.
Purple – Creativity, royalty, mystery, respect, and playfulness are often connected to purple (and violet).
Brown – Brown is the color of the outdoors and can be seen as friendly, organic, natural, friendly, and rugged.
Black – This color is all about sophistication, intelligence, seriousness, and expense.
White – The antithesis of black is known for its order, innocence, purity, cleanliness, neutrality, and space.
Grey – When you need to communicate timelessness, neutrality, refinement, of the moment, or practicality, you might want to use grey.

Learn more about the impact colour may have on your business.

https://bit.ly/2tLNfxX

Article courtesy of Amanda Bowman for SiteProNews

Calgary Stampede July 6-15, 2018

Celebrating 106 years of the Greatest Outdoor Show on Earth!

Join us at the parade Friday July 6th, 2018 with this year’s Grand Marshal Olympic snowboarder Mark McMorris. The parade procession through downtown Calgary streets is the annual kick-off to the Calgary Stampede. It begins at 8:55 am, but head down to the parade route early to ensure you get a great viewing spot.

For 10 days it’s a citywide celebration of true western hospitality in a party atmosphere!

So much to see and do…

The Calgary Stampede has grown into one of the world’s richest rodeos, one of Canada’s largest festivals and a significant tourist attraction for the city.

The Stampede attracts over one million visitors per year and features an exciting parade, thrilling rodeos, the midway, concerts, stage shows, agricultural competitions, chuckwagon racing, First Nations exhibitions and so much more…

Don’t miss out! Head downtown to the parade Friday morning and on to the Stampede grounds for some foot-stomping, heart-pounding action and a truly memorable experience.

For event information visit www.calgarystampede.com/stampede/attractions/parade/watch-parade

New website just launched!

We’re excited to share our latest site launch My Mommy Drinks Wine! Our team did an awesome job on the fun website highlighting a new book by two Mommies devoted to loving their children and sharing their stories over a glass of wine. My Mommy Drinks Wine is a heartwarming tale of kids’ admiration for their Mommies. Click the image below to visit live site.

My Mommy Drinks Wine

Out of the Office

We are unexpectedly out of the office due to a death in the family.
We’ll be away from June 11 – June 18 inclusive.

For assistance please call Simply Effective at 403-257-7047.
During this time we’ll be taking phone appointments only between 11am – 3pm.

We will be resuming regular business hours June 19.

Thank you for your understanding.

6 New Copywriting Techniques That Actually Work

Good copy needs to capture your readers’ attention and most importantly make readers want to take action and purchase what you’re selling. Read the article below for 6 tips on how a good last impression in copywriting goes a long way.

https://bit.ly/2L1atak

Article courtesy of Jack White – Business Website Promotion Writing/Content for SiteProNews