Check out this informative, practical, and even humorous, article by Dan Shewan for WordStream about how to write blog posts that people will actually want to read! Here are the 5 key steps:
Step 1: Planning
Step 2: Write your headline
Step 3: Draft your post
Step 4: Add images
Step 5: Edit your blog post
For more detail about each of the above steps, head to https://www.wordstream.com/blog/ws/2015/02/09/how-to-write-a-blog-post
Article courtesy of Dan Shewan – journalist and web content specialist – for WordStream