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“You don’t have to delete old content when it’s performing poorly. Doing so might cause you to lose organic links and create error pages. Instead, you can reoptimize, update, and reformat old blogs to make them more appealing to users and search engines.”
Here are a few tips on refreshing old content:
Replace Old Keywords
Check for Outdated Posts
Add More Information
Check for Readability
Link Older Blogs to Newer Content
Artticle courtesy of JC Serrano for SiteProNews. For more detail visit https://bit.ly/3GrT5cc
In our series about writing blog posts, here’s a great article, How Long Should a Blog Post Be in 2023? 3 Rules to Live, by Gordon Donnelly for Wordstream. Gordon’s top 3 rules for getting folks to read and enjoy your posts include:
Check out this informative, practical, and even humorous, article by Dan Shewan for WordStream about how to write blog posts that people will actually want to read! Here are the 5 key steps:
Step 1: Planning Step 2: Write your headline Step 3: Draft your post Step 4: Add images Step 5: Edit your blog post
While billions of people use social media these days, and it is important to have a presence on the pertinent platforms, it will still be important in 2023/24 to have a professional business website. With a website you can control the content and how and when you want to connect with customers as opposed to the fast-timed climate of social media where your content is forever changing. Not only that, a website will help to legitimize your business and credibility – an excellent low-cost marketing tool 24/7.
All of these platforms offer many ways to interact on a personal basis with past, present and potential clients and customers. Without a business presence online, missed opportunities can be enormous. Whether you’re interested in getting your business online and need a brand new site, or if you already have one but are curious about the advantages of converting to a WordPress powered platform, we can help. Give us a shout at 403-257-7047. We’d be happy to answer all your questions and get started today.
“WordPress is the most popular content management system (CMS), and according to data, it currently powers 42.4% of websites on the internet. This makes it the most popular choice among web developers and users.” — by Kathy Haan for Forbes Advisor (Top Website Statistics For 2023)
Whether you’re a blogger or a small business owner, WordPress is a versatile platform that can be adapted to a wide range of needs. Its ease of use, extensive ecosystem, and active community make it a popular choice that allows users to build and manage websites easily. Here are 10 key points about WordPress:
Open Source: WordPress is built on an open-source model. This means that its source code is available for anyone to inspect, modify, and enhance. .
User-Friendly Interface: One of the main strengths of WordPress is its user-friendly interface editor for content creation. .
Themes: WordPress uses themes to control the visual appearance of a website. Users can choose from a wide range of free and premium themes, and they can also customize these themes to suit their specific needs. .
Plugins: WordPress has a vast ecosystem of plugins that extend its functionality. These plugins can be used to add features such as contact forms, SEO optimization, e-commerce capabilities, and more. .
Content Management: WordPress started as a blogging platform, but it has evolved into a versatile CMS that can be used for various types of websites, including blogs, business sites, portfolios, and e-commerce stores. .
Community and Support: Due to its popularity, WordPress has a large and active community. This community support is valuable for troubleshooting issues and learning how to make the most of the platform. .
Updates and Security: WordPress is regularly updated to address security issues and introduce new features. However, it’s essential for users to keep their installations, themes, and plugins up to date to maintain security. .
Customization: WordPress allows for extensive customization, both in terms of appearance and functionality. Developers can create custom themes and plugins to tailor the website to specific requirements. .
Responsive Design: Many WordPress themes are designed to be responsive, meaning they adapt to different screen sizes. This is crucial for providing a good user experience on various devices, including desktops, tablets, and smartphones. .
Multilingual Support: WordPress has built-in support for multiple languages, allowing users to create websites in different languages or offer multilingual content.
Ready to get connected?
Let’s discuss plans to build your WordPress website today. Get in touch at 403-247-7047.