Have a look back at this excellent Infographic courtesy of MBAStack.org for stats and insightful information about boomer-owned businesses.
403-257-7047
BRINGING YOUR WEB AMBITIONS TO LIFE
SIMPLY EFFECTIVE WEB DESIGN
403-257-7047
BRINGING YOUR WEB AMBITIONS TO LIFE
Have a look back at this excellent Infographic courtesy of MBAStack.org for stats and insightful information about boomer-owned businesses.
“Google searches for ‘small business website’ have gone up by 30%. Over the past five years, the number of Google searches for “small business website” skyrocketed to an all-time high. The number of searches has gone up by 30% over the past three years alone, indicating an increased interest from small business owners to build a website for their own brands.” — Fit Small Business
Websites serve as a virtual storefront for businesses in the online world. They are a critical component of a company’s online presence and can play a crucial role in connecting you with customers, establishing your branding, and shaping the perception of the business.
Businesses can use their websites to provide detailed information about their products or services including specifications, features, pricing, and any other relevant details that customers might be interested in. To learn more about 47 Essential Website Statistics for Small Businesses, courtesy of Fit Small Business, click the link below.
https://fitsmallbusiness.com/website-statistics/
Video has become an immensely valuable marketing tool for social media. Here are several reasons why:
1. Engagement: Videos are more engaging than text or images. They capture attention quickly and can convey a lot of information in a short amount of time. This can lead to higher user engagement.
2. Storytelling: Video allows for powerful storytelling. It’s a medium that can evoke emotions, tell a brand’s story, and create a more personal connection with the audience.
3. Visual Appeal: People are naturally drawn to visual content. Videos provide a dynamic and visually appealing way to showcase products, services, or ideas.
4. Sharing Potential: Videos are more likely to be shared by users, which can exponentially increase the reach of your content. Shares contribute to the organic growth of your brand or message.
5. Social Media Algorithms: Many social media platforms prioritize video content in their algorithms. This means that your video content is more likely to be seen by a larger audience compared to text or image posts.
6. SEO Benefits: Videos can improve your search engine optimization (SEO). Search engines often prioritize video content, and having videos embedded on your website or shared on social media can positively impact your online visibility.
7. Educational Content: Video is an effective medium for delivering educational content. Whether it’s a tutorial, how-to video, or explainer, videos make it easier to demonstrate concepts.
8. Diverse Content: Video allows for a wide range of content types, including interviews, behind-the-scenes footage, product demonstrations, and more. This diversity helps to keep your content strategy fresh and interesting.
9. Mobile Compatibility: With the increasing use of smartphones, people are consuming content on the go. Videos are easily consumable on mobile devices, making them a convenient and accessible form of content.
10. Metrics and Analytics: Most social media platforms provide detailed analytics for video content. You can track metrics such as views, engagement, watch time, and more, allowing you to assess the performance of your videos and make data-driven decisions.
As you can see, incorporating video into your social media marketing strategy can enhance your brand’s visibility, engagement, and overall effectiveness in reaching and connecting with your target audience.
Check out this excellent infographic outlining Video Content You Can Create for Social Media
“Logos are the first things that potential customers see on products or services before making a purchase. A company’s logo plays an important role, as it provides the customer with instant recognition of your brand, business or the services you offer.”
Here’s a checklist to help you create your company logo:
A well-designed logo will help to build confidence and trust in your company with potential customers. For more details about each point on the checklist visit https://bit.ly/3gpjuz8
Here at Simply Effective we’ve been creating awesome websites since 2003, serving our local community and beyond with affordable prices and full-service design options.
We specialize in customizing WordPress Content Management Systems and also offer social media management and multimedia production. Our clients are a diverse bunch, ranging from small start-ups to medium-sized businesses of all types.
Thanks to the magic of the internet, we can work with clients from all over the world, as long as you have an internet connection and an email address. Our mission is to create professional-looking websites and media that meets your development, design, and marketing goals, no matter what your budget is.
We’re all about collaboration and we’ll work with you to make sure we understand your unique business and customer needs while welcoming your input throughout the development and design process.
Whether you need a simple few-page site, a comprehensive multi-page site, social media set-up, or even someone to manage your platforms and write post content, we’ve got you covered! Our goal is to provide effective, functioning media that you’re proud to direct your clients to.
And don’t worry, you don’t need an unlimited budget to work with us. We’ve got service packages to fit every need.
Give us a call at 403–257-7047 to get started on your next project today!
Are you ready to transform your website into a sleek and efficient online platform? Fantastic! Let’s get started and set you on the path to a modern, user-friendly website.
First and foremost, let’s emphasize the power of simplicity. The key to a successful website lies in keeping it clean and minimalistic. Too much clutter can overwhelm your visitors and divert their attention away from your valuable content.
Now, let’s talk about colour schemes. Choosing the right colours that harmonize with each other is essential. If you’re unsure where to begin, don’t worry! Numerous online color scheme generators are at your disposal, ready to assist you in finding the perfect palette.
In today’s mobile-centric world, ensuring that your website is mobile-friendly is paramount. With an increasing number of users accessing the web via their smartphones, your site must not only look great but also function seamlessly on smaller screens.
Last but certainly not least, prioritize user experience. Your website should be intuitive and provide real value to your visitors. Make sure your content is thoughtfully organized and easily accessible. Additionally, consider incorporating interactive elements to keep your audience engaged and interested.
There you have it—some invaluable tips to take your web design to new heights. When you’re ready to embark on this journey, don’t hesitate to reach out to us at 403-257-7047. We’re here to help you create a website that truly shines. Happy designing!
Colour has a deep and often subconscious effect on our behavior. How you use colour in your business can affect the success or failure of your business. Learn more about the importance of colour in web design and the impact colour may have on your business.
Red – Often considered exciting, attention-grabbing, warm, and connected to love, anger, life, and comfort.
Yellow – Seen as adventurous, evoking happiness, enthusiasm, youth, and travel.
Green – Of course, this color is connected to money, but it’s also known for its connection to balance, health, sustainability, and knowledge.
Blue – The color of honesty, high quality, competence, trust, reliability, and integrity.
Pink – This color evokes love, compassion, romance, gentleness, and sophistication.
Purple – Creativity, royalty, mystery, respect, and playfulness are often connected to purple (and violet).
Brown – Brown is the color of the outdoors and can be seen as friendly, organic, natural, friendly, and rugged.
Black – This color is all about sophistication, intelligence, seriousness, and expense.
White – The antithesis of black is known for its order, innocence, purity, cleanliness, neutrality, and space.
Grey – When you need to communicate timelessness, neutrality, refinement, of the moment, or practicality, you might want to use grey.
More details https://www.linkedin.com/pulse/web-design-colour-trends-2023-enhancing-user-experience-visual
Take a break, relax & enjoy…
In today’s digital landscape, having a compelling online presence is vital for businesses aiming to thrive. Crafting a website that not only captures attention but also compels visitors to keep coming back demands meticulous effort and research. At Simply Effective, we excel in offering comprehensive web design and consultation services, with a specialization in WordPress installation and customization.
Building a website that engages and retains visitors requires a well-thought-out strategy. A speedy, user-friendly website is key, as sluggish load times and navigation hurdles can turn potential visitors away. Optimal speed and seamless navigation contribute significantly to prolonging visitor engagement.
Personalizing your website according to your brand identity and target audience can set you apart from competitors and enhance the user experience. Enriching your site with high-quality visuals, such as images and videos, adds an alluring touch and effectively breaks up textual content.
All these elements find their true value when paired with high-quality content. By furnishing informative and valuable content, you establish your site as a go-to resource, encouraging visitors to return time and again.
Explore the Simply Effective difference in web design by contacting us at 403-257-7047. We’ll help you create a website that stands out from the competition. Let’s get you started today!
